The Miracle Oil: Moringa at Huetiful Salon

Written by Nina Christmas, Director of Education


Many articles about the Healing Powers of Moringa are surfacing, I am writing to provide some clarity on this life saving tree.

Moringa is an African tree that can be found in Ethiopia, northern Kenya and Somalia, Madagascar, Namibia and southern Angola.  This tree grows in the Himalayas, Asia, Latin America and various tropical and sub-tropical regions

The moringa tree is a drought-resistant tree, various parts of the plants are edible and widely cultivated.

Some are suggesting use of the leaves as tea, eating the seeds, chewing the roots and grounding the seeds into fine powder to create milk! Moringa Oleifera is rich in over 90 vitamins, minerals and 46 types of antioxidants.

If you are looking for a way to increase hair growth, “The Tree of Life” or “Miracle Tree” is a source of optimal delivery of nutrients to the hair that foster hair growth.

Moringa Oleifera is found in 3 Huetiful products:

·      Huetiful Moringa Oil Treatment

·      Huetiful Hydrating Conditioner

·      Huetiful Foam Wrap Lotion

Here are 4 Key Benefits of using Moringa in your Haircare Regimen.

·      Moringa has a high content of Vitamin A, which promotes hair growth and maintenance. The presence of Vitamin A in our Moringa Oil Treatment can fight the causes of dry scalp and dandruff.

·      Vitamin E is a powerful Antioxidant that stimulates blood circulation around the scalp. Proper flow of blood to the scalp helps in absorption of more nutrients available in the hair follicles

·      Moringa is full of minerals such as calcium, copper, iron, potassium, magnesium, manganese and selenium. These minerals are essential for healthy hair.

·      Regular massage with Moringa Oil helps in reducing split ends by improving strength of the hair structure. It is full of rejuvenating vitamins that are a main supply for scalp tissue and hair follicles.

Our Founder and CEO chose this ingredient above all else because of its healing properties in 2007. I am proud to represent a company that is ahead of its time and beyond the trend in hair care. Choice ingredients that speak to longevity in hair health is the base of all Huetiful products and services.

Have you tried Moringa and How do you use it? I would love to hear from you about the improvements you have noticed.


Why Huetiful for your Hair Extensions

By Brenda Johnson-Castillo
Lead Stylist, Huetiful Braid/Extension Department
Instagram: @brenda_huetiful


So, you are wondering, “Why should I go to Huetiful for my weave/extension install”? There are so many salons that have extensions as a service, so why Huetiful? I will give you the answer in three different explanations. This will help you as your looking into what to do with your hair for a protective style in the upcoming Fall/Winter months.

REASON #1. My first answer would be our quality of this service is top notched! Other salons have you come in ready to braid down, not knowing the state of your natural tresses before the install. We start the hair off with a great foundation by shampooing and hydrating of client’s hair before the install. That way your hair and scalp are fresh and ready for installation. Also, if needed the ends can be trimmed before, so that split ends don't affect the outgrowth of this install.

REASON #2. Our HuExtensions are 100% Indian Virgin Hair. The hair is shipped to your stylist AFTER consultation. Once the stylist gets it, they will pre shampoo and hydrate the extensions before installing in order to enhance the wearing experience and the look of the installed hair! Where else can you say they freshly shampoo your extensions before install? Nowhere but Huetiful!

REASON #3. The last reason to trust us is that our stylists are highly trained in all areas of extensions. So, your style will be Instagram, Facebook, and Snap Chat ready! It will not take 12 hours to get it done, either. We understand that your time is valuable and you'd prefer to get your installation at a professional place like a Huetiful Salon. We pride ourselves in one client at a time service. What better way to get in and out and be flawless at your dinner party.

I hope I have answered a few questions you may have on our service. If not, you can book a consult with any of the great and talented stylist here at Huetiful to go into further details. The point is we care about the hair you purchase and the hair still attached to the person. This all around great and amazing service for anyone is looking for a break from doing his or her own hair. Protective styles is just that, Protective. We hold your hair to the highest standards. Let’s welcome the Fall/Winter months with a new hairdo.


Huetiful's 4 Pillars of Healthy Hair Care

In 2012, I realized that it wasn't enough to simply manufacture the Huetiful Hair Steamer. Far too many customers were using our hair steamers once a month or every other month and then going to a salon and experiencing challenges due to the processes or approaches of their stylist. So, I stepped out on a limb and opened our first Huetiful Salon in Atlanta. It was just one stylist (Nina Christmas - now our Creative Director) and a vision for how hair care should be approached. 

I started with what I considered the 4 Pillars of Healthy Hair. The video below, recorded in 2012, explains these 4 Pillars. To this day, we still focus on the 4 Pillars of Healthy Hair during every service.


3 Huetiful Solutions to Scalp Disorders

As a natural salon, having a through understanding of scalp disorders and ways to treat them is essential. Surprisingly, not every salon has a disciplined approach and not every salon is focused on innovative, natural solutions to common scalp disorders. 

Dandruff is not the same as shedding flakes
The outermost layer of the scalp, the epidermis, continually sheds and replaces dead skin cells. A natural shedding of these small skin cells is a normal human occurrence and is not the same as dandruff. Normal shedding will disappear when the hair is washed and brushed (NOTE: tell your male and female friends and family that just because they have short or no skin doesn't mean they shouldn't wash and brush just as frequently). 

Dandruff is the accumulation of large, visible clumps of scales on the scalp. This excessive production of skin cells is introduced to the scalp by the overgrowth of a fungal yeast, known as malassezia, that is a natural resident of the body. When the yeast grows out of control, dandruff or the symptoms of dandruff can occur. Factors such as stress, age, and poor hygiene can cause the fungus to multiply and dandruff symptoms to worsen so there are actually internal and external factors that induce dandruff.

2 Types of Dandruff
Type 1 - Pityriasis steroids is considered the more severe of the two types of dandruff. It is large greasy or waxy scales that are combined with sebum (our natural oil secreted by the scalp), thus causing the scales to stick to the scalp in white creamy patches. This severe dandruff may be accompanied by redness or inflammation and it is our recommendation that you go see a dermatologist for this. 

Type 2 - Pityriasis capitis simplex is considered the classic form of dandruff and we see it more often than Type 1 at Huetiful Salon. This is the dry type associated with flaking and itching. It is visible on hair and shoulders and can be easily removed with frequent use of anti-fungal dandruff shampoos or certain topical lotions. 

Internal Factors causing dandruff:
a. Poor circulation or metabolism
b. Poor nutrition
c. Stress and tension
d. Biochemical changes to the scalp

External Factors causing dandruff:
a. Lack of proper cleansing
b. High pH in water or shampoos
c. Poor scalp stimulation or lack of brushing
d. Oils or creams or product buildup that irritates the scalp

Treating and Preventing Dandruff
We've created and provide three different cleansing solutions to help address scalp disorders such as dandruff. 

1. Huetiful Clarifying Shampoo with Activated Charcoal. Available at the salon shampoo bowl right now and for retail sale at the salon beginning July 1st, our Huetiful Shampoo with Activated Charcoal is specifically formulated to safely and naturally cleanse and disinfect the scalp. Your stylist can use it upon request if you've been experiencing some of the symptoms above. 

Key Ingredient
* Activated Charcoal

Key Benefits:

* Absorbs & rinses away buildup

* Detangles

* Effectively and safely cleanses

Sizes: 8oz and 32oz

2. Apple cider vinegar as a pre-shampoo treatment cools and neutralizes the acidic base of the hair and scalp. We now carry apple cider vinegar at the salon for the instances in which we need to pre-shampoo your scalp and hair with it.

3. Tea tree oil is a very strong antiseptic and anti-fungal ingredient. Both are found on our retail shelf and at the salon's back bar for service. Your stylist will prescribe our Huetiful Sulfate-Free Shampoo (low pH) with Tea Tree Oil to help protect against dandruff and scalp disorders.

Knowledge is power. We hope this information and our home grown and natural solutions help you on your hair care journey. 


3 Benefits of Summertime Crochet Braids

3 Reasons to go with Braids
By Chi Lowe, Huetiful Salon (Atlanta), Sr. Stylist

With summer right around the corner, NOW is the time to decide which 'do is for you!!

1. It's a protective style. Obviously the big draw to braids is that it's a low- maintenance protective style!! Traveling? Busy and on the go with summer activities for you and maybe the family? Protective styles allow you to focus less on your hair and more on enjoying your summer activities. 

2. Less breakage. Braids don't necessarily help your hair grow but they can help keep it from breaking off, which allows it to flourish. There's breakage with any protective style, so one way to minimize it is not to braid it close to the scalp, which is common. Also, crochet box braids provide an opportunity for less tension because your hair is cornrowed and the pre-braided strand is added individually onto the cornrows. It's pretty dope!!

3. 6 weeks of style. What better time than summer for seasonal styles! It's an easy low-maintenance style that allows you the flexibility and versatility of wearing everything from long braids, bohemian style to a full on braided top knot or bun.


What gives curls...their curls?

Article by Ken Burkeen
Founder & CEO, Huetiful
Follow me on Instagram at:  @kenhuetiful

What gives textured hair its texture?

For the longest time, I've tried to steer clients and customers away from the phrase "black hair" or <fill in the blank race, ethnicity, nationality> hair. The fact of the matter is that our ethnicity, race, or nationality is not what dictates our texture. While our hair might be closely correlated with our hair texture, our hair texture is not caused by our race or ethnicity (it isn't "causal"). 

The two natural factors that cause our hair to be textured are:

1.  The protein bonding within each strand of hair.

2.  The shape of the hair follicle (cavity) in which our hair grows out from within our scalp.

Let's take a quick, deep dive into these two factors. 

Protein Bonds
Protein bonds are very near and dear to Huetiful's heart. It was our understanding of protein bonds, back in 2012, that resulted in the creation of our signature service - the Huetiful nanoSMOOTHING Treatment; a cysteine-based strengthening treatment that naturally loosens your curl pattern but that allows for you to have the versatility of wearing your hair curly or straight.

The strands of hair that you see are comprised largely of dead cells packed full of the fibrous protein known as keratin. This protein contains many copies of the amino acid cysteine. In the case of hair, which is largely keratin, these cysteine amino acids can bond. Curly hair has more of these bonds, referred to as disulfide bonds, than straight hair. 
Follicle Shape
It turns out that the shape of our follicles is also a major determinant of our hair texture if not the biggest determinant. The follicle of curly hair adopts an oval shape. The flatter the oval is, the curlier the hair will be. If you were to look at the follicle of straight hair, you would find it is perfectly round.

Altering your natural texture or curl pattern 
Follicles are the biggest determinant of our hair shape. Although we can't control this part of our hair, understanding the science of curly hair has allowed us to overcome the features genetics gave us. The old school solution of changing texture was to use perms and relaxing treatments to change the structure of hair. If you have curly hair but want straight hair, then you use chemicals that can break, or "relax", these bonds. If you want to go from straight to curly, then all you need is a chemical to allow these bonds to form.

At Huetiful, we prefer using natural techniques and processes to temporarily alter the hereditary gift of texture. Thermal straightening, after sufficient steam hydration, can allow for a temporary non-damaging straightening of hair. Huetiful nanoSMOOTHING naturally infuses cysteine and amino acids to safely restructure bonds and provide a looser texture and curl pattern. For a curly style, the combination of our Huetiful Foam Wrap Lotion, rod sets, or coil techniques provide more defined curls to our already textured curl pattern.
Whatever your preferred style, know that your natural texture is a gift that should be treated with patience and understanding regardless of your hue, ethnicity, or race. If you can understand the science of hair, you can develop products and techniques to safely get the styling results that you desire without compromising the long-term health of your hair.


How untrimmed ends affect your hair styling

WRITTEN BY Crystal Boateng
Sr. Stylist, Huetiful Salon (Chicago)
Instagram: @crystal_huetiful


Failure to keep your ends clipped affects the detangling of your hair, the finish of your blowout and the finish of your silk press. I find that when clients refuse to clip their ends, their style is not full of life, bouncy, silky, etc. In order to achieve these things, properly clipping or trimming should be a huge part of a successful hairstyle. Example of split ends; frayed denim jeans, unmanicured nails, splintered wood, these images are what split ends look like.

20170227_120911          20170227_122655
        DAMAGED, SPLIT ENDS                         HEALTHY TRIMMED HAIR

When your ends need to be trimmed this slows down your detangling process big time. Fortunately clipping your ends is free with every service at Huetiful Salon because we care about you clipping your ends and not having to worry about paying for an extra service. Huetiful Salon charges a 25 detangling fee for seriously tangled hair regular trimming can help you avoid this service fee.

When ends need to be trimmed your hair never silks. It looks swollen or your have "flyaway" hair strands that look frizzy. 

Book a healthy hair consultation (just $15) with me or our talented stylists and let's address those split ends. We like to take a proactive approach versus a reactive approach. So, we can make product and service recommendations that will PREVENT split ends from happening; not just MAINTAINING once they do split. 


FAQs for Crochet Braids

Frequently Asked Questions (FAQs) 
By Sr. Stylist, Chi Lowe, Huetiful Salon (Atlanta)

Chi BW Photo Website

These FAQs provide basic information to people who have little or no experience getting crochet braids. The questions has been answered using a combination of experience and research substaniated through my own personal experience.

While I've made every effort to provide good information in these FAQs, you should feel free to do additional research on any subject you disagree with.

How do I prepare my hair for an installation of crochet braids?

At Huetiful Salon we pride ourselves on giving you the best shampoo and conditioning service that includes a deep conditioning hair steam service for great hydration! If necessary, request a protein treatment or use a product with protein in it to help strengthen your hair and prepare for a long term protective style.

I am transitioning from a relaxer, can I wear crochet braids?

Yes! Crochet Braids, like any other protective hairstyle (weave or individual braids), requires braiding of your natural hair whether it's permed or not. However, you should consider the condition of your hair before you install any long term protective style and make the best decision based off the current state of your hair. Relaxing your hair can render your hair weak. Putting braids on top of fresh perm or hair in a weakened state can cause serious damage to your hair.

How many packs of hair will I need for a crochet braid hairstyle?

There are a few variables that determine how much hair you will need to purchase for an installation of crochet braids such as style, length, volume, and bulk hair choice. During your consultation we will discuss how much hair to purchase based on your style choice.

Can braiding hair be added to the cornrows?

Yes! I always add braiding hair to the cornrows to take stress off the natural hair.

Will I need a consultation before getting crochet braids installed?

A consultation is optional though highly recommended. In your consultation we will go over styling choices and hair options. At this time I can examine your hair to make sure it is healthy enough for braiding and take a mental note of what braid pattern I will use to give you your desired look.

What kind of hair do I need for crochet braids?

Synthetic or human loose bulk or braiding hair. This is hair that is not attached to a weft or track as with weaving hair.

What is the best brand of hair for crochet braids?

While I can't answer that questions with absolute certainty since every person has different standards. I can say with any protective hairstyle, the quality of hair does matter. A bad quality of hair will get you bad results. I can say there are brands of synthetic bulk hair that are more commonly used than other brands, to name a few: Freetress, Outre Batik, Model Model, Sensationnel, Femie and Janet Noir for Marley Hair.

I want crochet braids, but I don't know what style to get?

There are a variety of styles you can wear with crochet braids. Some people get overwhelmed with the selection of bulk hair options used to create a crochet braid hairstyle. If you've never had crochet braids before I recommend you do a little research online to see what other crochet braid hairstyles are most appealing to you. This approach may relieve some of the anxiety created from trying to choose a crochet braid hairstyle that best fits your features and personality. Start your search on my instagram page @chilowe_huetiful to see if you can find inspiration from any of the the styles I've created. You can also explore other hairstyle inspirations to create a crochet braid look for you. After you've had your installation of crochet braids installed you will become much more comfortable playing with different crochet braid styling options.

Will I have visible parts in my head?

No! My specific crochet braiding technique gives you a braid pattern that give you ample coverage of your cornrow base.

What kind of volume or fullness will I have with crochet braids?

You can have as much or as little volume with crochet braids as you like. We will discuss how full you want your hair in your consultation so you know how much hair to purchase. One of the benefits of having crochet braids is if you are unhappy with the volume of your hairstyle after an installation you can remove or add as much hair as you need to achieve your desired look.

How do I maintain my crochet braids?

Wear a satin scraf or bonnet to bed each night to keep hair looking fresh. Treat synthetic or human hair with a conditioning spray for human/synthetic hair to prevent tangling, dryness, and frizzing.

How do I treat my scalp and natural hair with crochet braids?

Moisturize a few times a week to prevent your scalp and natural hair from becoming excessively dry. Use a conditioning spray for human hair or you can make your own conditioning spray with different oils and water to keep your hair moisturized. Spray directly on the scalp between the parts on your cornrow base and repeat weekly.

Can I wash my hair with crochet braids?

Yes! An easy way to wash your hair with crochet braids is to use diluted shampoo and a leave in conditioner. Mix shampoo and water in a spray bottle. Spray your cleansing mixture directly on the scalp between the parts in your cornrow base. Massage your entire scalp to release any dirt and/or product build-up. Rinse hair, then spray a leave-in condition on your scalp. Finally, seal in moisture with an oil (coconut, jojoba, olive, etc.) of your choice.

How long will my crochet braid style last?

Crochet braid hairstyles last between 4 to 8 weeks or longer depending on the intricacies of your braid pattern, quality of hair installed, and your maintenance routine. Since crochet braids are a long term protective style, be mindful that your natural hair needs care as well. Leaving your hair braided longer that 8 weeks can increase breakage of your natural hair.

How do I remove my crochet braids?

The easiest way to remove crochet braids is to cut them down close to the base of the cornrows, but above where the knot is tied. Be careful not to cut the natural hair in your cornrow base. Saturate your hair with an oil of your choice (jojoba, olive oil, etc) to aid in slippage and reduce breakage of natural hair. Leave the oil in your hair for at least 30 minutes or longer so it penetrates the braiding hair and your natural hair. Unravel your cornrows, the remaining braiding hair should slip out.


Benefits of Huetiful Crochet Braids vs. Extensions

We are excited to introduce our Huetiful Crochet Braid service to Huetiful Salon. For those not familiar with crochet braids, crochet braids are a hybrid of traditional braids. They're considered to be more similar to weaves. The natural hair is twisted, braided, or styled into cornrows before affixing the hair. Using a latch hook or crochet hook, the hair (in the form of loose bulk) is then attached. Parts of the hair extensions are grabbed by the hook and pulled through the underside of each cornrow, working from the front of the hair to the back at a 90 degree angle.

We think that there are a 5 main differences - maybe even benefits - to crochet braids versus extensions.

SPEED. Our Crochet Braid service is scheduled for 2.5 hours. Additional time can be added based on specific styling requests. But on average, we complete our crochet braids about 90 minutes faster than our average extension service.

PRICE. Our service starts at just $175.

VERSATILITY. You have the flexibility to have different styles - immediately (unlike individual braids or twists, where you sometimes need to wait for a few days styling into a ponytail or bun). Ask your stylist for style recommendations post-installation so that you can get the most out of your crochet braids.

TENSION ON EDGES. A great part of crochet braiding is that there is very little to no tension on the edges. We've seen many clients come into our salon for the first time with tension alopecia from improperly installed extensions from other places.

CONVENIENCE. Once you book your service online, Sr. Stylist Chi Lowe will contact you by phone and provide a consultation. In the consultation, you'll discuss your desired style, texture, and any other questions that you may have about your service. You will be directed as to what hair you should purchase prior to your service and where to buy it.


The Importance of a Consultation at Huetiful Salon

Sr. Stylist, Huetiful Salon (Chicago)

Ashley BW Photo Website

Have you ever gone into a salon and walked straight to the shampoo bowl only to realize that your stylist  doesn’t really know your name, the purpose for your visit, or your hair concerns and retail needs and solutions? We know that it happens from time to time at Huetiful and we’re proactively working to eliminate that by elevating our service levels to that which you’d see at other professional service offices like a doctor or dentist.

Your hair care goals, challenges, and frustration should be established in the beginning of your service; during the consultation.

Here is how your consultation should go:

Step 1. You should expect a warm greeting an introduction of your stylist's name and the stylist should know your name. Eye contact, a smile and a handshake is appropriate for a first time greeting.

Step 2. To avoid confusion your stylist should be knowledgeable of the hair service you desire. If any doubt remains, you and your stylist should look at pictures to confirm if this is the look you are hoping to achieve and your stylist should help make the decision on if it is the best color, extension or hair styling option for you that day.

Step 3. There should be an agreement created between you and your stylist to confirm that this is the best style, color or extension option and that you will be able to maintain it at home. 

Step 4. During the service, your stylist should let you touch, feel and smell the products to help you understand how and why we use them during your service and what to expect when purchase the product for at home use. The price of the products should be discussed so there are no surprises during checkout.

Step 5. Beginning March 2017, your Huetiful stylist will provide you with a Prescription before the end of your service. The prescription will be based on your discussion during the service and will include service and product recommendations as well as our professional recommendation for when you should return for a service to help maintain your healthy hair care and styling goals. Like any good doctor and client relationship, following the prescription will lead to best results over time.
A basic consultation is free and part of every single service. We also have color consultations and extension consultations available that can be scheduled all by themselves and are approximately 15-20 minutes in duration. These can be scheduled separately or added onto an existing service to allow for additional time with your stylist.
Make certain that you and your stylists are on the same page by having a productive consultation before every service.